On the morning of August 2, 2025, 38-year-old Brett Michael Bacon set out on a solitary ride from Deadwood, South Dakota. Early that day, Bacon’s motorcycle came to rest off a rural road just outside town. An off-duty Lawrence County sheriff discovered him unresponsive beside his bike. Despite prompt medical attention, Bacon was pronounced dead at the scene.
Brett Bacon called Olathe, Kansas, home. A devoted husband to Brittany and father of five young daughters, he co-founded LFS Wealth Advisors, where he earned a reputation for integrity and a client-first philosophy. His colleagues remember him as a strategic thinker who graduated from the Yale School of Management and frequently volunteered his financial expertise at local nonprofits.
As the son of Olathe Mayor John Bacon, Brett was well-known beyond his professional circle. He attended Point Loma Nazarene University before earning his graduate degree, played club soccer, and mentored high-school students considering careers in finance. In interviews, his peers highlighted Brett’s warm sense of humor and unwavering commitment to family.
The Accident
- Location: A remote stretch of county road just outside Deadwood in Lawrence County, South Dakota.
- Timeframe: Early morning hours of Saturday, August 2, 2025, before sunrise.
- Single-Vehicle Incident: No other vehicles or obstacles have been officially implicated.
- Discovery: An off-duty Lawrence County sheriff conducting a personal ride found Bacon beside his motorcycle.
- Response: Emergency medical services were summoned immediately but were unable to revive him.
Lawrence County authorities have confirmed that the crash does not appear to involve another driver or pedestrian. Investigators have secured the scene and are reviewing patrol-camera time stamps, environmental conditions, and Patterson-Johnson Road maintenance logs. As of August 8, no toxicology or mechanical-inspection results have been released.
Community Reactions
News of Bacon’s passing struck a chord in both Kansas and South Dakota. Olathe Mayor John Bacon released a brief statement:
“Our family is devastated by Brett’s sudden loss. He was a beloved husband, father, and friend. We ask for privacy as we grieve.”
Across social media, colleagues and clients of LFS Wealth Advisors shared memories of Brett’s thoughtful guidance. A local Facebook post from the Olathe Chamber of Commerce read, “Brett’s generosity and insight touched countless lives—he will be deeply missed.”
What We Know—and What Remains
Confirmed
- Brett Bacon was riding alone when his motorcycle left the roadway.
- No other vehicles were involved.
- An off-duty sheriff’s timely discovery led to an immediate emergency response.
Pending
- Official cause of the crash (e.g., road conditions, mechanical malfunction, medical event)
- Toxicology and motorcycle-inspection reports
- Final accident report from Lawrence County Sheriff’s Office
Honoring Brett’s Legacy
While the exact sequence of events remains under investigation, Brett Bacon’s lasting impact is clear. He championed financial literacy, mentored aspiring professionals, and devoted weekends to family adventures. Those who knew him recall weekend soccer matches, neighborhood barbecues, and the patient listening ear he offered to friends in need.